Analytics and Human Beings
On a daily basis, I go through analytical data in order to see how certain technology enhancements are getting us closer to achieving specific goals online. Truth is when reviewing data, sometimes I...
View ArticleData Management Through Visualization: 2 Case Studies
You’ve got data… a lot of data. Ignore for a moment what the data represents and ask yourself: how do you know if the data is valid? How do you know if the data set is large enough, or the right kind...
View ArticleDigital Dashboard Basics: What, Why and How to Get Started
Data is valuable, and information gained from data is definitely worth something. But, without an effective method for turning data into actionable information and extracting its value, even the most...
View ArticleThree Critical Elements of a Data Visualization Partner
Perhaps the most common line that data visualization agencies hear from new clients who have unsuccessfully tried visualization projects before is: “They just didn’t understand our data.” The root...
View ArticleData Validation with Survey Data
The process of data collection has inherent flaws. Most noticeably, a percentage of the surveys fielded are filled out incompletely and some of the information supplied is incorrect. However, that...
View ArticleBetter Business Intelligence Through Visualization
The era of Big Data is well and truly upon us, but that data by itself serves little purpose (and provides even fewer benefits to your company). Putting data to good use is the purview of business...
View ArticleHow Information Dashboards Can Offer Clarity and Insight to Your Business
In most businesses, data is a highly underutilized tool. Existing in spreadsheets, databases, and otherwise difficult-to-access forms, it’s rarely analyzed efficiently or thoroughly. This means...
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Word Clouds & the Value of Simple Visualizations
Data visualizations (like charts, graphs, infographics, and more) give businesses a valuable way to communicate important information at a glance, but what if your raw data is text-based? If you want...
View ArticleThe Hidden Benefit of Data Visualization: 3 Crucial Insights into Your Data
A slick chart, an interactive data-exploration interface or a KPI-based dashboard; all of these are data visualization products. They garner a lot of attention because they are a finished product, and...
View ArticleThe Evolving Importance of Big Data Democratization
Data is everywhere (and it always has been). Buying habits have always existed, as have demographics and weather patterns. Though they’ve been measured and tracked effectively for the last 50 years or...
View ArticleThe Role of Data Visualizations in Data Democratization
Data democratization has changed the way businesses and brands approach information. What used to be a science reserved for the companies with the time and resources to dedicate to large-scale data...
View ArticleTelling Stories with Data: Using Big Data Effectively
Using big data effectively, at its heart, is just another form of storytelling. Like a story, big data isn’t effective unless the audience comes away from the experience changed. Of course, also like...
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4 Great Data Visualization Tools for Data Analysis and Insights
When creating data visualizations, there are two primary options: hiring a data visualization specialist/agency or using data visualization software. Each method is appropriate for different types of...
View ArticleMinimize “I’ll Get Back to You” and Other Benefits with an Information Dashboard
As CIO, CMO, CDO or executive director, it is your responsibility to gather and interpret data that will help drive profitability and growth. You gather data from different sources…web analytics,...
View ArticleTreating Data as Currency
When you mention the word “currency”, the first thing that comes to mind for most people is a dollar, euro or something similar. Currency, in reality, is anything that is used as an agreed value. A...
View ArticleHelp Mitigate Cybersecurity Threats with Data Visualization
What do the U.S. Department of Justice, Snapchat, Wendy’s and Oracle have in common? They are all victims of data breaches in 2016, and that is just to name a few. There are many others including...
View ArticleHow Do I Visualize My Excel Spreadsheet with Data Visualization?
A Few Free Visualization Tools To Use With Excel Spreadsheet: Tableau – www.tableau.com (Public and Reader are free downloads, paid products are also available) Open Heat Map – openheatmap.com DOMO –...
View ArticleTaking Care of Your Dark Data
Dark data is everywhere. Just by reading this, you’re creating dark data. Big data is precious because it reveals important insights. Obvious data metrics are used, but the rest gets left behind. Dark...
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Artificial Intelligence and Data Visualization
How are artificial intelligence and data visualization connected? It’s the data. Data is everything to AI, in both creating and teaching it. Intelligent machines, like a humanoid robot that doesn’t...
View ArticleData Product Managers Are Precious
Data product managers haven’t been around for very long, but they are a special kind of managers. We still hear and use “product manager” more often, but the role has evolved over the years. Because of...
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